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3 On Your Side: The Great Hair Dryer Test

Jim Donovan Reporting

(CBS 3) PHILADELPHIA How much are you willing to spend on a hair dryer? With some costing in the neighborhood of 300 dollars, do you really need the deluxe model? 3 On Your Side’s Jim Donovan has a much cheaper alternative which gives you the same results.

Stars swear by the T3 Tourmaline hair dryers, so the Good Housekeeping Institute wanted to see how they stood up to the challenge of a less expensive competitor.

“We were interested in the T3 hair dryers because they claim to dry about 60% faster than the regular dryer,” said Charmaine Gillespie of Good Housekeeping.

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Hair Restoration Process Gives Woman New Confidence
Procedure Costs About $1,200

CLEVELAND — There is a new way to get a full head of hair.

NewsChannel5’s Health reporter Alicia Booth talked with Barbara Marlowe, who was losing her hair, about the new method.

Three years ago, Marlowe’s hair was starting to thin.

“Actually, I would feel kind of embarrassed,” she said. “I was always very self-conscious of it. I was always playing with my hair and spraying it. My hands were always in my hair. I think all that did was draw attention to it.”

After many hair products, stylists and even doctors, Marlowe ended up at Jeffrey Paul’s Hair Restoration Center in Rocky River, Booth reported.

Marlowe said she believed her problem was to related menopause.

“They always say 50 is the new 40, but my hormones don’t know that,” she said.

Paul said Marlowe is a candidate for a relatively new technique, called Micro-Link, which is especially helpful for women and men who are suffering the beginning stages of age-related hair thinning, Booth reported.

“Hair does age. It doesn’t fall out, necessarily,” Paul said. “It just keeps growing thinner and when it naturally falls out and a new one comes back, it comes back thinner. That’s called minaturization.”

Micro-Link uses synthetic or Cyber hair, which is attached to the natural hair.

Paul said the hair is an exact duplicate under a microscope. He added that lab testing shows it’s better than human hair and it matches the quality of human hair.

Marlowe’s journey to thicker hair started with a test run that included specially trained technicians who matched the man-made hair with Marlowe’s hair.

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Hair-care line fills lucrative niche
South Florida Sun-Sentinel
By Jaclyn Giovis

It’s flattering and nice to see that there are other brands out there that agree with me

After spending more than 20 years in the salon and spa industry, Wendy Clark of Fort Lauderdale knows that a healthy beauty regimen needs to be consistent. But experience also taught her that there’s no such thing as a product for the masses.

That realization eventually sparked an idea for Clark, who quit her job as an Avon spa executive in New York and moved to South Florida to create her own luxury hair-care line in 2003. With help from a team of scientists, Clark developed i-bella, a hair-care line that claims to be age-defying and to offer benefits such as color and sun protection. Over the past three years, she has singlehandedly grown her product line into a comprehensive spa brand with 2005 sales of $1.5 million.

‘Your hair needs protection as much as your skin does,’ Clark said, noting she always questioned why beauty companies produced and mass-marketed skin-care and cosmetic products with anti-aging benefits and sun protection but did not create an equivalent for hair care. ‘There really was this luxury hair-care niche that was untapped.’ Finding a niche is critical to developing a new product, Clark says. She tailored i-bella to appeal to a specific customer segment: affluent, sophisticated women who color their hair and need to protect their hair from sun damage, pollution and styling. ‘I wanted to keep the line small and boutique,’ Clark said. Most salon-level products have become so widely distributed that they’ve lost their appeal with high-end clients who seek an exclusive brand, she added.

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